The Bad Pod, An Advertising Podcast
We're here to talk about the bad, the ugly, and what good advertising actually is with insight from the industry’s top creative minds.
Hosts Amelia and Brian are ad agency creatives on a mission to talk to every capable creative director, copywriter extraordinaire, art directing dynamo, swiss army social strategist, ECD, CCO, PFD, and SOS about what the f&$k a good ad—and ad industry—even looks like.
The Bad Podcast seeks to answer the question that echoes through every corner of the creative world: is this good?
The Bad Pod, An Advertising Podcast
Episode 25 - Nate Nichols & Steffi Behringer, Co-founders Palette Group + Allyship & Action
The Bad Podcast welcomes our first creative partnership in Nate Nichols & Steffi Behringer. Also life partners, Nate & Steffi seem to have bottled lightning and are using it to better our industry and fuel their creative pursuits.
In this episode, we hear how their separate paths crossed--Nate as an art school student turned agency founder and Steffi working brand-side for luxury car brands which she parlayed into a career as a producer. We also get a first-hand account of the ideas that inspired Allyship & Action, a behind-the-scenes peak at some of their recent work for for the City of Newark, and the unfiltered honesty that seems to go into everything they do.
PS. This is also our first time having some of our guests work available within the episode! Thanks, Nate & Steffi!
Find out more about:
Palette Group - palettegrp.com & @palettegrp on Twitter
Allyship & Action - allyshipandaction.com & @allyshipaction
City of Newark spot - https://www.palettegrp.com/case-studies/welcome-to-newark
Find us us on Twitter, Instagram, and at The Bad Podcast dot com
