The Bad Pod, An Advertising Podcast

Episode 55 - Mark Robinson, Author of "Black on Madison Avenue"

June 26, 2023 The Bad Pod, An Ad Pod Episode 55
The Bad Pod, An Advertising Podcast
Episode 55 - Mark Robinson, Author of "Black on Madison Avenue"
Show Notes

In this  episode of TBP, Brian sits down with Mark Robinson, a senior marketing and strategy executive and author of the new book, "Black on Madison Avenue" (available everywhere July 1st). The lack of diversity in advertising has been a long-standing concern, and Mark sheds light on the industry's ongoing struggles with empathy and inclusivity.

Mark shares how his mother's career and a life growing up in St. Albans Queens influenced his  aspirations. He reflects on an incredibly creative career from the account side, attributing his many promotions to his involvement in successful product launches like Lipton flavored teas and Fancy Feast.

Episode Links:
https://www.blackonmadisonavenue.com/

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