Episode Summary: "Spark of Creativity: Philip Khosid's Journey with Battery LA"
In this episode of "The Bad Pod, Advertising Podcast," we interview Philip Khosid, the co-founder of Battery LA. With a background in Grey Worldwide and BBDO, Philip's journey led him to establish Battery in 2013, which saw him crafting campaigns for titans like Warner Bros. and NBC Universal.
Philip talks about Battery's philosophy that "the idea is king," how audacity in creativity can spark innovations, and how a creative director's job is not being the arbiter of taste in a creative department. We talk about how history is written by the winners and shares an example through his experience advertising for kombucha back before it became a cultural staple.
Tune in to gain insights from Philip Khosid's journey!
Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit
More Links:
Pod Site
Brian's Book
Eric's Instagram
Amelia's Book