- Introducing our guest all the way from Lincoln, Nebraska… Clint Runge, CEO & Founder of Archrival!
- Turns out, advertising was a second chapter for Clint, who actually started out in architecture and design.
- Archrival is a youth culture agency setting out to reinvent how brands with the hearts and minds of young adults, teens to twenty-somethings.
- Clint and his team of 65 have worked with brands like Spotify, Adidas, and Epic Games, and they aren’t slowing down.
- “Rewriting the Ten Z playbook” - Vogue, March 2024
- Gen Z is breaking the traditional marketing funnel, moving away from a top-down broadcast model towards a bottom-up, grassroots approach to building brand identity
- We chat about the job search, career satisfaction, creativity vs creativity management
Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit
More Links:
Pod Site
Brian's Book
Eric's Instagram
Amelia's Book