The Bad Pod, An Advertising Podcast

Episode 69 - Clint Runge, Founder at Archrival - Youth Culture Agency

The Bad Pod, An Ad Pod
  • Introducing our guest all the way from Lincoln, Nebraska… Clint Runge, CEO & Founder of Archrival!
  • Turns out, advertising was a second chapter for Clint, who actually started out in architecture and design. 
  • Archrival is a youth culture agency setting out to reinvent how brands with the hearts and minds of young adults, teens to twenty-somethings. 
  • Clint and his team of 65 have worked with brands like Spotify, Adidas, and Epic Games, and they aren’t slowing down.
  • Rewriting the Ten Z playbook” - Vogue, March 2024
  • Gen Z is breaking the traditional marketing funnel, moving away from a top-down broadcast model towards a bottom-up, grassroots approach to building brand identity 
  • We chat about the job search, career satisfaction, creativity vs creativity management

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